What 360 Zhitu is
360 Zhitu is an image service platform from 360 Search, known in Chinese as 360 Zhitu. It combines genuine-image search and copyright lookup with AI tools: intelligent cutout, background removal, drawing, style transfer and 4K lossless upscaling.
The positioning is an image workbench for operations, marketing and design teams that need both licensed material and quick processing.
What you can do with it
- Search licensed images and verify copyright
- Cut out subjects and remove backgrounds
- Generate images and transfer styles
- Upscale images losslessly
Who it is for
- Operations and marketing teams needing image assets
- Designers requiring cutout and upscaling
- Enterprises focused on licensed compliance
What to watch out for
- Platform content and terms are primarily Chinese-market
- Copyright lookup results should be confirmed for critical use
- AI drawing output rights follow platform terms
- Quality varies across AI features
Pros & cons
✓ What we like
- Search, licensing and AI tools combined
- Copyright lookup is distinctive
- Reduces tool switching
! What to watch out for
- China-market orientation
- Copyright results need confirmation
- Feature quality varies
FAQ
What does 360 Zhitu offer?
Image search with copyright lookup, intelligent cutout, background removal, AI drawing, style transfer and 4K upscaling.
Who operates it?
360, the Chinese search and security company.
Who is it for?
Operations, marketing and design teams needing licensed images and quick processing.
Last reviewed: 2026-09-16
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