Crisp

What Crisp is

A customer messaging platform. Website chat, email and social messages land in one shared inbox, and AI agents trained on your help centre, site content and past conversations answer the questions that keep repeating.

The same workspace holds automation rules, customer profiles and reporting.

What you can do with it

• Answer website chat, email and social messages in one place
• Train an AI agent on your own help centre content
• Let the agent handle high-frequency questions
• Draft or polish replies for your team
• Summarise a long conversation before handing it over
• Route tickets to the right person by rule
• Keep customer profiles and basic CRM data alongside the conversation

Who it is for

• SaaS teams doing support in-house
• E-commerce brands answering pre-sales questions
• Small and medium teams tired of scattered channels
• Teams that want first-line answers automated

What to watch out for

• Automated answers need a knowledge base worth training on
• Set an escalation path for anything the agent cannot resolve
• Customer data, conversation logs and retention rules need checking before rollout
• Channel coverage varies, so confirm the ones you actually use