InsightFactory

What InsightFactory is

InsightFactory is a research tool built for one marketplace. It helps Etsy sellers find products with demand and less competition, pick keywords, audit their own listings and look inside competing shops.

A profit calculator and colour and style trend data round it out.

What you can do with it

• Look for trending products and low-competition keywords
• Audit titles, tags and descriptions
• Analyze competing shops and their sellers
• Estimate fees and margin with a calculator
• Track colour and style trends

Who it is for

• Etsy sellers choosing what to make
• Print on demand and handmade operators
• Shop owners optimizing existing listings
• Small teams doing marketplace research

What to watch out for

• It does not guarantee sales; product quality, price, photos and fulfilment still decide
• Trend data is historical and moves quickly
• Marketplace rules and category competition change
• Fees and margin inputs must be your own