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Postly

Scheduling, CRM and automation with agent access

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What Postly is

Postly covers publishing and the conversation that follows. It schedules social posts and blog content, runs recurring campaigns, and pulls Facebook and Instagram comments and DMs into a CRM inbox.

API and MCP access let teams wire it into their own tools or agents.

What you can do with it

  • Schedule posts across many social networks
  • Publish to WordPress, Ghost, Hashnode and similar platforms
  • Automate recurring posts and feed-driven publishing
  • Manage comments, DMs and reviews in one inbox
  • Connect custom API or agent workflows

Who it is for

  • Marketing teams with regular publishing
  • Agencies handling client campaigns
  • E-commerce brands with product posting
  • Teams wanting blog and social in one tool

What to watch out for

  • Automated replies need clear rules to avoid wrong responses to customers
  • Bulk scheduling from CSV needs validation before it goes live
  • Platform rules govern automated DM and comment replies
  • Recurring posts can repeat stale content

Pros & cons

✓ What we like

  • Social and blog publishing together
  • CRM inbox for comments and DMs
  • Agent and API access

! What to watch out for

  • Automation needs careful rules
  • Bulk imports need validation
  • Recurring posts can go stale

FAQ

Which platforms can it publish to?

The site lists Facebook, Instagram, LinkedIn, X, TikTok, YouTube, Pinterest, Threads, Bluesky, Google Business Profile, Telegram and WhatsApp Business, plus WordPress, Ghost, Hashnode, DEV.to and Blogger.

Can it automate comments and DMs?

Yes, with one configured response per match and the conversation handed to the team in the CRM inbox.

Is there an API?

Yes. REST APIs and MCP tools are offered for custom and AI agent workflows.

Last reviewed: 2026-09-16

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