Spiral

What Spiral is

Spiral reads your reviews, live chats and calls so you can ask questions instead of scrolling. Questions such as what users complain about most, which features are requested, or how sentiment moved last month return summarized answers.

It is aimed at teams drowning in feedback text they never get to read.

What you can do with it

• Ask what the biggest complaints are
• Surface the most requested features
• Analyze sentiment trends over a period
• Pull recent one-star or low-score reviews
• Compare periods after a release

Who it is for

• Product managers and researchers
• Customer support leads
• App teams working from store reviews
• Founders without a research function

What to watch out for

• Feedback samples skew toward unhappy and vocal users
• Answers are summaries; check the underlying records before deciding
• Chat, call and review data contains personal information
• Consent and retention policies need to cover this analysis