Streak

What Streak is

A CRM that runs inside Gmail. Instead of a separate system to switch into, pipelines appear in the mailbox interface, and every email thread can be attached to a deal, a candidate or a support case.

Stages, fields and team sharing are customisable per pipeline, so the same tool covers sales, hiring, support and project follow-up.

What you can do with it

• Build custom pipelines with your own stages and fields
• Track when recipients open emails
• Use templates, snippets and mail merge for repeated sends
• Share pipelines with teammates and hand off threads
• Let Streak AI fill in data and answer questions about the mail history
• Manage leads, hiring, support and projects from the same account

Who it is for

• Small sales teams that work out of Gmail
• Founders running lightweight customer pipelines
• Recruiting teams tracking candidates
• Support and success teams that live in the inbox

What to watch out for

• Because it is tied to Gmail, teams on other mail systems cannot use it
• Inbox-based CRMs grow unwieldy once reporting and process requirements get serious
• The extension sees your mailbox; review the permission scope with IT before rolling it out
• Email tracking has legal and etiquette limits in some regions and relationships