Truescope

What Truescope is

Truescope is a media intelligence platform for teams that need to know what is being said. It monitors mainstream and social coverage in real time, and adds AI assistants that summarise coverage, draft content and build Boolean searches.

It is aimed at communications and PR work rather than marketing campaign analytics.

What you can do with it

• Track and filter media coverage as it appears
• Summarise coverage with an AI assistant
• Build Boolean searches from plain descriptions
• Send branded newsletters to stakeholders
• Detect spikes for early crisis handling

Who it is for

• Communications and PR teams
• Government monitoring units
• Marketing teams tracking brand coverage
• Agencies reporting on media performance

What to watch out for

• Monitoring across regions raises data protection and press-content licensing questions
• Coverage across languages needs translated search terms to be reliable
• AI summaries should be checked before they reach stakeholders
• Spike alerts need a human triage process