viral.app

Hire, track and pay UGC creators

Tags AI workflow automation Enterprise AI tools Privacy AI AI marketing

What viral.app is

viral.app replaces the spreadsheet and cold DM routine of UGC campaigns. Brands post a job, creators apply, performance is tracked from public links across TikTok, Instagram, YouTube, Facebook and Snapchat, and payouts are calculated and sent.

The framing is campaign operations rather than creator discovery.

What you can do with it

Post a job and receive creator applications
Track any public account or post without a login
Set base fees and performance bonuses
Automate invoices and payouts
Monitor competitors from the same dashboard

Who it is for

Brands running UGC at volume
Agencies managing creator rosters
DTC teams paying for performance
Enterprises formalising creator spend

What to watch out for

Tracking public accounts at scale raises platform terms and privacy questions
Performance-based pay needs clear, agreed definitions with creators
Cross-border payments carry tax and paperwork obligations
Disclosure rules for UGC advertising still apply

Pros & cons

✓ What we like

Applications instead of cold outreach
Performance tracking from public links
Payouts and invoicing automated

! What to watch out for

Payment compliance obligations
Tracking raises platform policy questions
Definitions of performance must be airtight

FAQ

How does sourcing work?

You post a job and creators apply with profiles, or you invite creators you already work with.

How is tracking done?

Paste a public link from supported platforms; no login to the tracked account is needed.

How are creators paid?

You define base fees and performance bonuses, and the platform calculates, invoices and pays.

Last reviewed: 2026-09-16

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