What Wave is
A financial workbench for very small businesses. Invoicing, quotes, bookkeeping, bank imports and expense tracking run in one free system, with paid payment processing as the revenue model.
Payments connect into the ledger, so a client paying an invoice updates the books without duplicate entry, and overdue reminders keep cash flow moving.
What you can do with it
- Create and send professional invoices and estimates
- Accept card and bank payments, including Apple Pay
- Import bank transactions with automatic categorization
- Capture receipts and track expenses
- Send overdue payment reminders
- Add payroll through the paid Wave Payroll product
Who it is for
- Freelancers and sole proprietors
- Small service businesses with simple transaction structures
- Businesses transitioning from spreadsheets to real bookkeeping
- Teams that want basics without accounting software costs
What to watch out for
- Payment processing fees apply per transaction; factor them into pricing
- Bookkeeping depth is limited for complex inventory or multi-entity needs
- Payroll coverage varies by country and state
- Support on the free tier is limited; complex issues may need an accountant
Pros & cons
✓ What we like
- Genuinely free core accounting
- Payments and books stay in sync
- Low learning curve
- Scales from invoicing to payroll
! What to watch out for
- Processing fees on payments
- Shallow for complex accounting needs
- Limited free-tier support
FAQ
Is Wave really free?
The core accounting, invoicing and receipt tools are free; revenue comes from payment processing and add-ons like payroll.
Which payments can clients use?
Card transfers, credit cards and Apple Pay, linked to the accounting records.
Who is it for?
Freelancers, small teams and service businesses with straightforward financial needs.
Last reviewed: 2026-09-15
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